作為2024年台北當代藝術博覽會的「文化夥伴」，洪建全基金會特別委託藝術家鄭先喻（2019年「銅鐘藝術賞」得主）將展間本身化為一個別有用心的誘餌：當潛在藏家們步入這個空間，即會啟動作品機制，展開交易的抉擇。在這個連結藝術家、畫廊、藏家的全球性藝術博覽會中，鄭先喻將「定價」的權力交給在場的每個人，人人可貢獻一己之力決定作品的最終價碼，並成為藝術家的委託創作費用。定價的行為造就了作品本身，也迫使我們重新思考靈感、創造力、惡作劇或藝術等人類特質，以及我們在此之間擅自設置的價值交換。

▍「我刷故我在」展覽資訊

藝術家｜鄭先喻

展　期｜2024 年5月10日至12日11:00 – 18:00（5月12日開放至17:30）

地　點｜台北南港展覽館一館四樓（台北市南港區經貿二路1號）

▍關於藝術家

鄭先喻

1984年出生於台灣高雄市，現居住、工作於台北。台北藝術大學劇場設計系，並於荷蘭格羅寧根漢斯大學Frank Mohr Institute，Academe Minerva藝術學院取得藝術碩士，現為藝術家與軟體開發人員。創作多以電子裝置、軟體、生物電子實驗裝置為主，內容多在探討人類行為、情感、軟體與機械之間的關係，企圖以詼諧的方式去賦予作品某種生命象徵或是存在意義，也是藉此隱喻自身對於周遭環境的體會與觀察。2011年獲得荷蘭young talent入選，2013年獲台北數位藝術獎首獎，2017年獲高雄美術獎新媒體藝術組優選，2019年獲得銅鐘藝術賞，第十九屆台新藝術獎-視覺藝術獎。個展與聯展多為台灣、亞洲與歐洲等地，近期參加廣州三年展、臺灣雙年展、以及荷蘭與斯洛維尼亞、挪威、義大利、法國、德國等展覽。

As the Key Culture Partner for the 2024 Taipei Dangdai Art Fair. The Hong Foundation commissions artist Cheng Hsien-Yu (recipient of its 2019 Tung Ching Prize,) to transform a booth into a bait with an ulterior motive: as potential collectors step into the space, the artwork is triggered, initiating the choice to trade. Within this global art market mechanism involving artists, galleries and collectors, Cheng Hsien-Yu assigns the power of “pricing” to all, this act of pricing participation thus becomes an art work where everyone can play a part in determining its final asking price which will be the artist’s commission fees, compelling us to reconsider the exchange values we arbitrarily set on human attributes such as pranks, inspiration, creativity, or art.

▍Credit Makes You Free

Artist｜Cheng Hsien-Yu

Date｜2024.5.10 - 5.12,11:00 - 18:00（5.12 opens to 17:30）

Venue｜Taipei Nangang Exhibition Center, Hall 1 (4th Floor) No. 1, Jingmao 2nd Road, Nangang District, Taipei City

▍About the Artist

Hsien-Yu CHENG (b. 1984, Kaohsiung, Taiwan; lives and works in Taipei) Graduated with a BFA from the Department of Theatrical Design & Technology, Taipei National University of the Arts, CHENG holds a MA from the Frank Mohr Institute at the Minerva Art Academy, Hanze University Groningen, the Netherlands. As an artist and a software developer, CHENG’s working process expands into electronic installations, software and experimental bio-electronic devices, with an aim to explore the relationships amongst human behavior, emotion, software and machinery. In a humorous manner, he attempts to endow his works with vital signs and existential or empirical significance, to metaphorically embody his own experience and observation of the environment. He was selected as Young Talent 2011 in the Netherlands and won the first prize of Taipei Digital Art Award in 2013, New Media Art of Kaohsiung Award in 2017, Tung Chung Art Award in 2019,and 19th Taishin Arts Award - Visual Arts Award. His solo and group exhibitions were mostly exhibited in Taiwan, Asia and Europe. Recently, he has participated in the Guangzhou Triennial, Taiwan Biennials, and some other exhibitions in the Netherlands, Slovenia, Norway, Italy, Germany and France.

攝影：汪正翔　 Photo: Sean WANG